Harper's Bazaar Article

Harper's Bazaar Article

These sites are the perfect destination for wedding dress rental

By  -  28/01/2023

backstage fashion show models wearing red wig with glass sunglasses
EMMANUEL WONGGETTY IMAGES

 

There are those who have too many and those who never have enough, those who would wear them every night and those who choose certain occasions to show them off: evening dresses, formal dresses, cover one of the most fascinating spheres of fashion. Because nothing makes you dream more than a haute couture dress, a floral dress by Yves Saint Laurent from the Fall Winter 1993 collection or a fluffy tulle skirt, by Giorgio Armani Privé Fall Winter 2014. And when the Couture and Ready to Wear are not at hand, here are the sites for rental wedding dresses.

Directly from the United States, Rent the Runway enters the market - and the fashion system - with straight legs. is an instant success, the slogan? "Owning clothes is so last year". The trend of renting clothes - but also accessories, jewels... - is spreading like wildfire. The USA are the first but Europe keeps pace and new realities are formed and conquer an important slice of the market. And finally, the Oscar de la Renta worn at the gala a few years ago will be able to be worn again, even if only for a week.

Designer clothes for hire: Drexcode
The idea is to have an 'in the cloud' wardrobe that plays with the double meaning: the technological and the utopian one. Giorgio Armani, Erdem, Gucci... the great Maisons are all there, it's up to the eye of the expert to find the right garment for himself.
Designer clothes for hire: DressYouCan
DressYouCan invites you to enjoy clothes, wear them and give them back. And not only designer clothes - such as a delightful long dress, with petticoat, in white lace by Dolce & Gabbana - but also shoes, in particular, décolletées of all kinds: such as the white Manolo Blahnik Lady Buds, covered in small rosebuds.
Designer clothes for hire: Curated Loop
Brand new, just launched on the market, CuratedLoop is a clothing rental platform that makes research and careful selection of garments its forte. Only emerging, sustainable and independent brands. The goal is to have a portfolio of unique designers, going to interest the slice of fashion freaks looking for uniqueness and rare pieces.
Designer clothes for hire: Hurr
Since 20018 one of the largest platforms for renting designer clothes and accessories. What sets Hurr apart from the rest is that it's the members themselves who post and ship their items directly to the recipient. The hottest brands are Gen Z favourites, with The Vampire's Wife, Ganni and Reformation leading the pack.
An Instagram of clothes for hire, this is the idea of ​​By Rotation. Founded in 2019, members of the platform are encouraged to share photos of their best looks with their followers, so they can not only showcase the rental items, but also give them a tip on how to wear them. Which clothes are the most popular? Those of Cecilie Bahnsen, with their unique puffed sleeves.
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